High-end lifestyle brands announce takeover at One & Only Reethi Rah
One&Only Reethi Rah, the ultra-luxury all-villa resort set on one of the most stunning islands in the Maldives, is excited to collaborate with high-end lifestyle brands Melissa Odabash and Orlebar Brown in an exclusive takeover of NEO Beach Boutique. The collaboration sees both brands partnering with the resort to offer guests a tailored and one-of-a-kind shopping experience to perfect their holiday style in paradise.
This exciting six-month takeover cultivates the ongoing partnership between One&Only Reethi Rah and Melissa Odabash, whose swimwear and collections have been credited with introducing high fashion into resort-wear and are truly iconic in the bikini world. From the inception of the brand in 1999, Melissa Odabash has come to epitomise the desirability and sophistication of a luxury lifestyle brand whose collections are developed to sculpt and enhance the female silhouette.
Alongside this collaboration comes a pair of exclusive One&Only Reethi Rah swim shorts specially designed and curated by Orlebar Brown, inspired by the resort’s tropical private island setting. Highly regarded in the world of men’s swimwear, Orlebar Brown’s collections offer a range of colours, designs and prints to suit every personality.
Synonymous with luxury living and getaways, One&Only Reethi Rah provides the perfect setting for guests to unwind and indulge in a touch of high fashion. The NEO Boutiques offer curated collections of unique and luxury brands for guests’ effortlessly stylish wardrobe, from Camilla Australia kaftans and coveted Zimmermann dresses to luxury kids’ wear by Stella McCartney and Yana jewellery crafted exclusively for the resort.
As two of the most highly esteemed swimwear and lifestyle brands, the decision for both Melissa Odabash and Orlebar Brown to partner in this takeover made perfect sense with the mutual purpose of delivering beautiful designs and perfect fits in the heart of paradise at One&Only Reethi Rah.